Now is the time!

Learn from You Change It, our anti-racism allyship programme.

As a ground breaking charity founded and run by diverse people, You Make It has been expertly delivering equalities work on the ground for years. Their insight and experience make them extremely well placed to help reshape how companies can become allies in the fight for inclusion.
Sir Clive Jones - Chair of the Runnymede Trust, the UK's leading race equalities think tank, and Sightsavers, the international charity working to support equality for people with disabilities.

Our approach to anti-racism

More than ever before there is a strong drive for people to stand up against racism in recognition of the Black Lives Matter movement and realise their agency to make changes personally and professionally. However the act of allyship comes with a lot of learning and introspection, which can be emotionally challenging and complicated to navigate on your own. 

You Change It is our anti-racism allyship programme with a human-centred approach; it allows you to learn about and solidify your values to stand up against racism in practical ways with your colleagues.

Why work with us?

We're an award-winning organisation recognised in the national press, and have been working on race equality agendas for over a decade. Our facilitators bring years of expertise long with rich content and their own lived experiences to progress you through the YCI journey.

Our lead facilitator is Asma Shah, Founder and CEO of You Make It, with over 20 years management experience of working on new talent and diversity agendas (including for ScreenSkills, Channel 4 and Roundhouse). Shah is a 2008 fellow of the Clore Leadership Programme, a public speaker on issues of race and inclusion, and an advisor on the Mayor of London's Equalities, Diversity and Inclusion board.

Our Learning Pathway

By taking part you'll complete a critical learning pathway of five 90-minute modules with a minimum of 10 people, delivered over Zoom. Modules titles include:


 The Stories Write ThemselvesFrom Then To NowCheck Your Privilege What Would You Say If...?Activate Your Allyship

Booking & enquiries

For the full brochure or to book in a conversation with our Founding CEO, Asma Shah please email

It's changed the language we use from fear and negativity and how not to do the wrong thing, to how we can positively do the right thing! This has been such a positive move in how we can talk about race.
Hugo - Director of Finance and Operations at Olivia von Halle

Our previous clients include:


Bravand     Mixcloud      Centre For Ageing Better      Pink Mingo     Toynbee Hall     Olivia von Halle     Rich Mix     Quick Release.    



Donations help put women through our programme and gifts in kind which help us operate as an organisation.

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Learn from us

We’ve got a lot of valuable expertise to share. All of our partners across sectors can benefit from our consultancy and coaching services.

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YMI not only addresses the issues we face in setting up a business or pursuing a career, but Asma shares all that is in her grasp to make the journey a lot easier.
Aramide Fadiora, YMI Alumni