Empowering women and progressive employers

In society
In the workplace
You Make It is an expert, award winning race and class inclusion charity based in inner city London.

Make It Real

Make It Happen

Make It Count

We are a race and class inclusion charity

Founded by CEO Asma Shah from her kitchen table in 2011, You Make It started as a funding-free programme, initially delivered to 20 women. Since then, it has continued to evolve into a powerful catalyst for change. It now reaches 75 women a year, and has grown from strength to strength, positively impacting the lives of over 500 women.

We exist because of the realities of intersectional oppression. If you're a young working class Black or Brown woman, you are a lot less likely to access what others take for granted to get ahead in life.

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What We Do

We deliver human-centred programmes to empower young unemployed and underemployed women to access the social, cultural and economic life of their city.

Alongside this, we support companies and established professionals to engage with and learn from young, underrepresented talent, facilitating meaningful connections and enabling young people to progress and thrive within the world of work.

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Success Stories

We cater to a diverse range of backgrounds and interests through our programme - each journey is unique. Get inspired by exploring these young women’s stories.


From lacking confidence to thriving in the Arts.


From losing interest to finding her focus.


From confusion to dramatic clarity.


From uncertainty to finding her own path to follow.


From personal setbacks to beauty entrepreneur.


From stuck in a rut to finding work through her network.

Unlock valuable opportunities: Secure a FREE place on our next programme. Find out more.

Their words speak for us


“You Make It breathes life into women who others have left by the roadside.”

Participant on our women’s programme

“It made me adapt my thinking and be a better balanced leader with a more diverse view. I think it also made me a better person.”

Mentor on our women’s programme

“You Make It changed the language we use from fear and negativity, and how not to do the wrong thing, to how we can positively do the right thing.”

Employee who accessed You Change It, our anti-racism allyship course

I'm a young woman

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